Building trust from client – by Quality of Service?

I asked my ex-boss, who is the owner of 4 companies focusing on 4 different sectors on how he could maintain such a good relationship with his clients and earn the trust from them. The sentence he advised is, “bring a cake to your clients sometimes”.

During the time we do business, we get to build a relationship with our customers. Whether they are long-term customers, short-term, big deal or just small deal; the unchangeable from our side is to provide the best service, the best support that we can supply to them. Any project with customers involves a list of steps, in which every single support is important. Your products can be at high quality, your services can be at top – but the way you introduce and deploy it to customer – especially on maintenance phase is the way to please the customers very much.

And also, do not forget to “Bring a cake to your clients sometimes”. We can support or give help on even non-related mutual projects, but on any chance that our capabilities can handle. You bring cake to others sometimes – and sometimes, you might get a cake back!